Saturday, December 6, 2014

WildCard #2 - In the news - Nonprofits gaining ground with social media

An article that I recently read on the use of social media to raise cancer awareness can be found at the following link:

http://www.asbestos.com/blog/2014/09/26/social-media-raises-cancer-awareness/

The article, titled "Social Media Is Crucial to Raising Cancer Awareness and Funding", is about people using social media to spread the word of cancer awareness and need for funding. The author claims that "earlier this year raised more than $13 million in six days through Facebook and Twitter." The article went on to include successful Facebook pages that are devoted to cancer awareness, such as the American Cancer Society's Facebook page. Another successful Facebook page mentioned was that of the National Cancer Institute.

I think that the idea of raising awareness and contributions for noble causes such as cancer awareness is great for society. It shows that we can come together, and work to attempt to rid ourselves of such a terrible disease. Earlier this year we saw the effects of the ALS ice bucket challenge, which went viral and lead to millions of dollars being contributed on behalf of everyday people and celebrities alike. Organizations and nonprofit groups can use social media as a great tool to support their causes, raising more money then they ever could without it.

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